Art in the Streets is coming to an end (closing on August 8, 2011), but the Levi’s x MOCA collab keeps trucking. Neck Face, the celebrated masked art gremlin, is next to drop. The limited edition Trucker Jacket launches next Saturday 7/23 at http://mocastore.org and The Geffen Contemporary at MOCA.

Art work detail after the jump.

OUTSIDE IN is a celebratory and historical look at street art through the lens of the Museum of Contemporary Art’s groundbreaking exhibition Art in the Streets. The film features renowned artists Shepard Fairey, Lee Quiñones, Swoon, Futura, Mister Cartoon, Revok, Martha Cooper, Invader to name a few. Director Alex Stapleton (Corman’s World: Exploits of a Hollywood Rebel) documents the artist’s creative process, their pitfalls with the law, the poetic impermanence of their craft and the artists’ evolution from the back seat of a cop car to the walls of a well-respected institution.

Filmed at The Museum of Contemporary Art, Los Angeles (MOCA) in conjunction with the exhibition Art in the Streets.

Presented by Levi’s.

Previously unannounced, the PURE FTP with Stephen Powers for Levi’s x MOCA will release this weekend (May 21, 2011). The trucker jacket series, celebrating some of the biggest names from the Art in the Streets exhibition has produced some real quality, and this is no exception. I’m an unabashed fan of ESPO, so take that for what it is worth, but I’m genuinely quite impressed by MOCA’s corporate sponsorship surrounding the exhibition as well.

Learn a little more about the collaboration between PURE and Powers after the jump.

British architect Ian McChesney has completed a sculpture at the Levi’s flagship store on London’s Regent Street. In celebration of Levi’s new water>less denim, the installation is part of the Regent Street Windows Project. (via Contemporist).

More looks follow.

Nathan Meier and Malia Scharf’s new film “Kenny Scharf: More, Newer, Better, Nower, Funner!” is part of the Levi’s Film Workshop’s Meet the Artists series, which pairs three exhibiting Art in the Streets artists with renowned filmmakers to create film shorts. (Nathan and Malia’s film is the second installment in the series).

More brand collaboration relating to “Art in the Streets” at MoCA. I like these… why? Because the intersection between street art and corporate America is integral to the story and it is not only fitting, but historically wise to have made these collaborations – with Nike, LEVI’s, and MTN happen.

Full press release and more images relating to the LEVI’s x MoCA trucker jacket after the jump. The Shepard Fairey version is above. Jackets from REVOK, Kenny Scharf, and many more are in the gallery.

Last week we reported about the launch of the Warhol Factory x Levi’s x Damien Hirst collection at Fred Segal. Today we present you the collectors book that is being released along with the line.
The book presents the process of the creation of the collection, as well as all the people involved. The limited edition book comes hard bound in black denim, wrapped in a plexy glass and metal display box. The fashion photographs done by Beau Roulette feature Vincent Gallo and aside from the collection pictures, they also added an interview with Damien Hirst and lots more background information. The collection explores the “Death” theme, as that is a theme both artists are familiar with and that is also the main topic of the book.
The book is now on sale via DHW Books. You can order it with the box for 300 USD or without for 200 USD.
Check out pictures of the book after the jump.

In the last couple of months Levi’s Europe was working on an interesting project in Belgium. They asked 100 artists to design the iconic Levi’s backpocket. The pieces of art were then put on display at the Backpocket Gallery in Belgium and were auctioned off, with the benefits going to foundations fighting AIDS. Via Notcot.

Check out the various designs of the project here.