Directed by Jonathan Gurvit, this is a new spot advertising the Citroen CS3.

ellesse has teamed up with renowned American artist and illustrator Robert McGinnis for a charming new advertising campaign. He created four seasonally themed paintings for the 2011 ellesse brand campaign. Born in Ohio, McGinnis is known for his book cover illustrations and movie posters, including the famous Breakfast at Tiffany’s and Barbarella.

Each painting in the collaboration represents a portion of “La Vita ellesse.” The summer painting is placed on the Amalfi Cost. Learn more about the project after the jump.

Core 77 shares, “Coca-Cola has launched a new green initiative called the Give it Back rack, a POP display made from recycled Coke packaging. The idea behind the cardboard shelving unit is that retailers are asked to return them to Coca-Cola at the end of their useful life, at which point they’re recycled.”

A full look at the new shelving after the jump.

The Nutella Esperienza Italia 150 celebrates Italian unity in four limited edition Nutella jars. Each celebrates a different facet of Italian life – design, arts, landscape & architecture, and history – and each is represented through colorful and quirky drawings. (via Notcot).

All four Nutella Esperienza Italia 150 jars after the jump.

The folks at Native continue to make charming viral advertisements. Today marks the official launch of their Jericho model, which is specifically for the ladies.

Music by Stefana Fratila, “Vista Voyager.”

Terrific spots from director Jose Gomez for the Smart Car. Gomez uses Buenos Aires as a backdrop, and inserts some decent street art in the mix too.

Part two after the jump.

Awesome new animated advertisement from DC SHOES.

http://www.vimeo.com/21179137

On top of winning a RED DOT award, Native Shoes is winning me over for a solid string of low key viral advertisements. Solid design, soothing ad spots. Hard to argue the appeal of the brand on either side.

Terrific Citroen campaign by Agence H, Paris.

Full credits after the jump.

Amp Energy has been amped up with a series of limited art cans by The Seventh Letter.

Photography by Pete Williams for Curated.

View all the cans after the jump.